What is a landing page?

A Measurable Page

A Landing Page is a webpage that is measurable. The page has code in the background collecting analytics for your information and future planning. See the visitor counter on the bottom left hand side of this page.

Has A Unique Address

Unlike your website URL that may have links from anywhere, a Landing Page uses a unique address, specific to an advertising campaign or series of campaigns. This unique address is used to count new enquiries from that particular campaign.


Includes A Unique Offer

A landing page can be a page used to promote a unique or time-limited offer.

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Links To Your Usual Website

This Landing Page will then usually have links directly to your website/web offer.

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Mick Eyers

0422 466 848